Icons in the Making

Icons in the Making is an award-winning podcast hosted by Heather Stern, Global CMO of Oliver Wyman Group, parent company to Lippincott. In each episo…
Apr 5th, 2023 | 33:12

Creating culture-defining moments with Airbnb’s Nancy King

For most brands, culture-defining moments can be hard to come by. For iconic brands like Airbnb, it’s in their DNA. And as its VP of Marketing, Nancy King has been instrumental in helping the brand achieve that status, disrupting the face of tourism as we know it and with initiatives like the “Made Possible by Hosts” campaign. In this episode, Nancy shares the importance of integrating marketing and product within an organization, why brand purpose is more than a business opportunity, what she sees for the future of Airbnb, and more.