Icons in the Making

Icons in the Making is an award-winning podcast hosted by Heather Stern, Global CMO of Oliver Wyman Group, parent company to Lippincott. In each episo…
Jan 25th, 2022 | 28:29

Demystifying the world of NFTs

NFTs have exploded in the last year, with sales volume surging to more than 10 billion and brands across the board jumping on the bandwagon. For many of us, this is a landscape that's exciting, daunting and somewhat confusing. We sit down with Maria Shen, a top NFT thought leader and partner at venture-capital firm, Electric Capital where she discusses the growth of the crypto industry, how brands can tackle NFTs and her predictions for the future—which is closer than we think.